Bau cosmesi.

Bau Cosmesi is an Italian brand dedicated to creating high-quality products for pet hygiene and care.

Scope

Branding & Packaging

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Client

Bau

Cocker spaniel wrapped in a towel beside Bau Cosmesi grooming products, packaging by Erreinua Studio

Standing out in a saturated market.

The pet care category is often defined by loud visuals and repetitive codes. This project explores a more restrained approach, focusing on clarity, balance, and intention.

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Approach

(01)

A quieter approach to pet care.

The visual language is built through reduction, removing unnecessary elements and allowing the product to take focus.

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Solution

(02)

Minimal, yet expressive.

A refined palette and considered typography create a calm but distinctive presence, where subtle contrasts define the character of the brand.

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Outcome

(03)

Clarity in every detail.

Every element is carefully considered to build a coherent and lasting identity, balancing function, aesthetics, and a quiet emotional connection.